A national movement for drug prevention.
Raising awareness about the impact of drug abuse and addiction through events, education and community engagement, towards a healthier and Drug Free India. An initiative of Being Drug Free ®.
Substance abuse changes the brain and behaviour, and drives disease, disability and death across individuals, families and communities. Prevention cannot wait for treatment and enforcement, awareness must begin before addiction takes hold.
Figures are indicative, drawn from public UNODC and WHO reporting, and will be finalised with the Foundation before launch.
Building a culture of awareness, informed choices and collective responsibility.
Build awareness before substance use becomes harmful, and promote informed choices and early prevention.
Strengthen individuals, families and communities against drug-related harm, and encourage safer, supportive environments.
Promote healthy lifestyles and positive behaviours, and encourage people to become advocates for a Drug Free India.
Building Health Culture by connecting with people to Unite for Health, a global movement for a Drug Free Earth.
To address the health problems caused by the impact of drug abuse and addiction, through education, events and community engagement.
Build understanding of drug abuse, addiction and prevention, and their impact on individuals, families and communities.
Encourage informed choices, early awareness and healthier lifestyles before drug-related harm occurs.
Create opportunities for young people to participate, lead and become advocates for drug prevention.
Encourage communities to take an active role in awareness, prevention and positive social change.
Bring together educational institutions, NGOs, corporates, event partners and government stakeholders.
Develop a scalable awareness movement that grows from state initiatives into a nationwide Drug Free India.
Awareness programmes, marathons, summits, roadshows and campus activations, taking prevention directly to people, and raising funds to support those affected.
Events powered by The Event League · delivered by team I
A run for a Drug Free Earth, organised across cities, uniting communities behind prevention and healthier living.
Connecting global leaders, speakers and student ambassadors to drive the movement forward.
Learning sessions, workshops and prevention-focused activations delivered directly on campus.
Community outreach and public awareness activations that put the message where people are.
Watch the campaign film and design a poster on the theme “How Drugs = …”. The best entries feature at Being Drug Free ® events.
Build partnerships, infrastructure and volunteer networks.
Launch and test the campaign model.
Replicate across participating states.
Connect states into a nationwide movement.
Take the vision beyond India.
Every partner collaborates according to its strengths, resources and areas of interest.
Student volunteering, campus programmes, research and internships.
Community outreach, implementation and volunteer mobilisation.
Marathons, roadshows, awareness events and public activations.
Funding, sponsorship and employee participation.
Institutional collaboration and state-level initiatives.
Campaign visibility and public awareness.
Vijay Karthik Acharya Foundation is fully registered to receive and account for donations and corporate CSR contributions, with tax benefits for donors.